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One of the critical elements of search engine optimisation is creating a network of links to your website or blog. Sounds simple in theory, but it is not as easy as it seems to generate high-quality links on a scale large enough to have a positive effect on your search engine rankings.
One of the easiest ways to build links back to your blog is via commenting on "dofollow" blogs. It's simple to do, but it's surprising how many people stuff it up.
So what do I mean by "dofollow"?
To answer that question, you first have to know about "nofollow". "Nofollow" an attribute of the anchor tag used to specify links in HTML. By placing the "nofollow" attribute on a link, a webmaster can BLOCK any "link juice" passing from their website to your website. In other words, the "nofollow" attribute makes a link useless from an SEO point of view.
When blogs started to become popular, spammers quickly came up with programs to post auto-generated comments containing spammy links (mostly for porn, pharma and gambling sites).
WordPress fought back by creating a "nofollow" attribute which could be set as the default for blog comments. The idea was to make comment spamming a less attractive strategy for spammers.
Of course, there is plenty of comment spam out there; most blogs are in real need of Akismet and other anti-comment spam plugins (I've personally deleted about half a million spam comments this way).
The "nofollow" plugin on WordPress has not really performed as intended. Because of this, a "dofollow" plugin has been developed to disable nofollow attributes for external links and make comment links count in the eyes of search engines once again.
Bloggers need to moderate the comments on their blogs anyway, so it's alright to allow comment links to have this SEO value.
There are plenty of blogs now using the "dofollow" plugin; you'll just need to:
1.Locate DoFollow blogs (one resource for doing this is the website DoFollowBlogs.com)
2.Post regular comments to these DoFollow blogs
3.Watch your search engine rankings increase
Posting comments on DoFollow blogs is just one link-building strategy out of many. If you're operating in a competitive niche, it won't work in isolation. However, for most product and service websites, DoFollow comments are a valuable strategy that can produce tangible results.
The important thing is to make this a regular part of your SEO strategy. You can't expect to get a lot of results from one comment. It takes regular comments on relevant blogs over weeks, even months; but soon enough, you'll start to reap the rewards.
Another vital strategy to keep in mind is that comments that offer value are likely to get approved by blogmasters. Many practitioners of the DoFollow strategy shoot themselves in the foot by posting self-promotional drivel that is simply deleted.
High-quality comments that contribute to the discussion will tend to garner more clickthroughs, in addition to potential search engine benefits.
One final point: you can outsource blog commenting to others, providing that the quality of posts is sufficient to ensure that comments get posted. Share on Facebook
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Simple Link Building Strategies For Bloggers
Author: DavidB.Ascot
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One of the easiest ways to build links back to your blog is via commenting on "dofollow" blogs. It's simple to do, but it's surprising how many people stuff it up.
So what do I mean by "dofollow"?
To answer that question, you first have to know about "nofollow". "Nofollow" an attribute of the anchor tag used to specify links in HTML. By placing the "nofollow" attribute on a link, a webmaster can BLOCK any "link juice" passing from their website to your website. In other words, the "nofollow" attribute makes a link useless from an SEO point of view.
When blogs started to become popular, spammers quickly came up with programs to post auto-generated comments containing spammy links (mostly for porn, pharma and gambling sites).
WordPress fought back by creating a "nofollow" attribute which could be set as the default for blog comments. The idea was to make comment spamming a less attractive strategy for spammers.
Of course, there is plenty of comment spam out there; most blogs are in real need of Akismet and other anti-comment spam plugins (I've personally deleted about half a million spam comments this way).
The "nofollow" plugin on WordPress has not really performed as intended. Because of this, a "dofollow" plugin has been developed to disable nofollow attributes for external links and make comment links count in the eyes of search engines once again.
Bloggers need to moderate the comments on their blogs anyway, so it's alright to allow comment links to have this SEO value.
There are plenty of blogs now using the "dofollow" plugin; you'll just need to:
1.Locate DoFollow blogs (one resource for doing this is the website DoFollowBlogs.com)
2.Post regular comments to these DoFollow blogs
3.Watch your search engine rankings increase
Posting comments on DoFollow blogs is just one link-building strategy out of many. If you're operating in a competitive niche, it won't work in isolation. However, for most product and service websites, DoFollow comments are a valuable strategy that can produce tangible results.
The important thing is to make this a regular part of your SEO strategy. You can't expect to get a lot of results from one comment. It takes regular comments on relevant blogs over weeks, even months; but soon enough, you'll start to reap the rewards.
Another vital strategy to keep in mind is that comments that offer value are likely to get approved by blogmasters. Many practitioners of the DoFollow strategy shoot themselves in the foot by posting self-promotional drivel that is simply deleted.
High-quality comments that contribute to the discussion will tend to garner more clickthroughs, in addition to potential search engine benefits.
One final point: you can outsource blog commenting to others, providing that the quality of posts is sufficient to ensure that comments get posted. Share on Facebook
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About the Author
About the author: David B. Ascot is an expert on sales lead generation and he shares his knowledge on improving your company's online lead generation.
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